About us
The professional hair care brand passionate about real transformations.
We are specialists in professional hair products, which is why we strictly follow the philosophy
of always offering cosmetics with very high concentrations of actives ingredients,
ideal for obtaining real results since
the first application.
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DIFFERENTIAL
& INNOVATION
The real hydration
The first global brand to bring Hyaluronic Acid into hair care formulation, in 2011 with the
launch of Hair Vaccine Aqua Boost.
Hair
Microbiota
Skinification
Pioneer in hair therapy, in 2018 we launched the concept of Hair Microbiota for the treatment of scalp diseases.
Our industry
More than 25 years of history.
For more than 25 years, we accumulate knowledge and experience in research and development of innovative formulas that offer real transformations for all hair types.
We take the luxurious Brazilianness beyond borders, through professional cosmetics, developed with natural active ingredients, science and biotechnology.
